【摘要】 消费不仅仅是一种经济现象,更是一种社会现象。消费是个人进行群体内部认同和外部区别的手段,消费方式的差异是社会分化的指示器。消费的这种社会意义在早期经典社会学家的著作中都有所体现。作者回顾了马克思、韦伯、凡勃伦和西美尔的消费思想,并指出,消费不仅仅是挣多少钱、花多少钱的问题,它包含了更加复杂的心理因素和社会结构因素。这种看待经济现象的社会学视角是今天的消费研究应当记取的。更多还原

【Abstract】 Consumption is a social phenomenon more than a mere economic phenomenon. Consumption is a means for a person to secure an identity inside his group and distinguish himself from outsiders. Difference in ways of consumption is the indicator of Social differentiation. Remarks on the social significance of consumption could be found in writings of most early classic sociologists. Here is a review of the thought about consumption of Marx, Weber, Veblen and Semel and a conclusion that consumption is not a question of how much you earn, or, how much you spend, that more complicated psychological and social structural factors are involved. Such sociological perspective of an economic phenomenon is just what contemporary researchers of consumption should bear in mind.更多还原