【摘要】 通过研究分析企业形象的重要性,说明了树立企业形象、维护企业声誉、使企业走向成功的有效途径之一是施以相应的公关策略。更多还原

【Abstract】 By means of researching and analyzing the importance of enterprise image, this paper indicates that setting up enterprise image, protecting its reputation and one of the effective way of making it success are to apply corresponding public relations strategy.更多还原