【摘要】 将德国与美国、英国、加拿大、法国、意大利和日本等六国进行比较,从闲暇时间、经济基础、出境旅游人数、旅游消费支出、居民出游率、国际旅游者产生率和政策导向等七个方面分析了德国出境旅游市场的比较优势;根据德国出境市场六大新发展趋势,以及德国旅华市场现状,阐述了进一步拓展德国旅华市场的战略。更多还原

【Abstract】 From the aspects of the leisure time?economic basis?number of outbound tourist consume?tourist ratio of resident?producing ratio of international tourism and policy orientation, this paper compares Germany with America?England?Canada?France?Italy and Japan and analyzes comparative advantage of outbound tourism market in Germany. According to the six development trends of outbound tourist market in Germany and present conditions of German tourist market in China, the author elaborates the strategy of developing Germany tourist market in China.更多还原