【摘要】 从分析移动商务的内涵及其意义入手,研究了影响移动商务发展的原因,并在此基础上提出移动商务走向成功的关键因素:移动商务战略规划、强大的技术支持、先进的营销手段。更多还原

【Abstract】 Starring from analyzing the connotation and significance of mobile commerce, the paper discusses the cause of affecting development of M-commerce and puts forward the key factors for a successful M -commerce, i.e. scientific strategic planning, powerful core technology, as well as advanced marketing means.更多还原