节点文献
湖北国营企业跨国经营的现状、问题及对策分析
AIMING AT THE STATUS AND PROBLEM AND COUNTERMEASURE OF HUBEI PROVINCE’S TRANSNATIONAL OPERATION ENTERPRISES
【摘要】 针对当前湖北国营企业跨国经营中出现的问题,深入剖析其原因,并结合当前面临的新的国际市场竞争环境,提出了解决问题、迎接挑战的对策措施。
【Abstract】 Aiming at the status and problem of Hubei province’s transnational operation enterprises, this paper deeply analyzes the cause and brings for ward the solution to those problem for taking the challenge in the face of the new international market competition.
【关键词】 跨国经营;
营销;
对策措施;
【Key words】 transnational operation; status and problem; measurement and step;
【Key words】 transnational operation; status and problem; measurement and step;
- 【文献出处】 武汉工业学院学报 ,Journal of Wuhan Polytechnic University , 编辑部邮箱 ,2003年03期
- 【分类号】F279.27
- 【下载频次】115