【摘要】 互联网的普及为买卖双方实现交易提供了便利的同时,网上的价格比较侵蚀了商品的价格底线。文章分析了电子商务对企业定价的冲击,给出了“成本透明”条件下企业定价决策的若干建议。更多还原

【Abstract】 The internet popularization makes e-business much smoother, and also makes price comparisons much easier. But the internet erodes a seller’s bottom line. This paper analyses some unfavorable influence of the e-business on pricing decision. The authors put forward some suggestions about pricing decision to deal with the "cost transparency".更多还原