【摘要】 当前,中国与世界各国的一些大中城市都在纷纷兴建会展设施,举办会展和会展旅游活动,但由于对会展和会展旅游的特性缺乏客观和科学的研究,其效益很难达到预期的目标。在对会展活动与会展旅游产品进行分类的基础上,对会展和会展旅游的特性进行了分析,指出各会展举办城市和举办者必须掌握好这些特性才能为城市增添活力,为举办者带来效益。更多还原

【Abstract】 Nowadays, building exhibition facilities to attract exhibitions and travels in popular in many citiesthroughout the world. However, its result can hardly achieve the anticipated goal due to lack of objective andscientific survey to the mature of exhibition and exhibition travel. On the basis of classification of exhibitionactivities and tourist products, characteristics of exhibition and exhibition travel are analyzed. Cities and thesponsors have to know these characteristics well so that they can gain benefits and bring vigor and vitality to thecity.更多还原