节点文献
ELISE欧洲企业外语使用情况调查及对我国企业的启示
An Introduction to the Survey of ELISE and Its Implications for Chinese Enterprises
【摘要】 欧洲企业外语使用情况调查发现 ,语言壁垒影响企业发展。这对我国企业有三点启示 ,即语言在开放经济条件下的重要性、国际商务中语言使用的多样性和语言壁垒应对的长期性。我国企业应从战略高度考虑语言的价值 ,审计企业外语使用情况 ,制定企业语言资源计划
【Abstract】 The survey of ELISE, European Language & International Strategy Development in SMEs, finds that language barriers can affect the development of enterprises. Based on the finding, the following three implications can be drawn for Chinese enterprises: the importance of languages under open economy, the diversity of languages used in international business, and the durability of language barriers. Therefore, Chinese enterprises are supposed to place strategic value on languages, examine the use of foreign languages, and conduct enterprise language planning.
- 【文献出处】 南京航空航天大学学报(社会科学版) ,Journal of Nanjing University of Aeronautics and Astronautics(Social Sciences) , 编辑部邮箱 ,2003年04期
- 【分类号】F279.5
- 【被引频次】11
- 【下载频次】190