节点文献
企业营销业务的一种微机管理系统
A Kind of Computer Management System for Enterprise Marketing Business
【摘要】 销售会计核算系统已是一门较成熟的技术,而对营销业务管理的系统分析还不多见,笔者在对企业进行多次调查研究的基础上,建立了一套符合企业实际的销售业务管理信息系统,该系统具有市场预测,销售分析等多项功能,并已在某些企业中得到成功应用。
【Abstract】 The sale accounting information system already is ripe,but the marketing business management system is not seen more.Based on the investigation to some factories,the writers have established the marketing business managenent system geared to actual circumstances of factories.The system has many functions such as market prediction,sale analysis,etc.and was successfully applied to some factories.
【关键词】 营销业务;
销售实绩;
计算机应用;
管理信息系统;
【Key words】 Marketing business; Selling achivement; Computer applications; Management information system;
【Key words】 Marketing business; Selling achivement; Computer applications; Management information system;
- 【文献出处】 洛阳工学院学报 ,Journal of Luoyang Institute of Technology , 编辑部邮箱 ,1997年01期
- 【分类号】TP315
- 【下载频次】13