【摘要】 本文从信息商品需方的角度，采用净现值法和投资回收期法研究了信息商品交易中的需方定价策略，分析了适合信息商品需方的总付、提成支付以及初付与提成支付相结合的三种付款方式，定量分析了三种价款支付方式应用的价值关系。更多还原

【Abstract】 This paper,on the part of demander,studies the price policy of in-formation products by using the method of net present value and pay-back period of investment, discusses the suitable lump sum payment,royalty payment and ini-tial-royalty payment for information products and quantitatively analyses the va-lue relations using the method mentioned above。更多还原