【作者】 钟胜；

【导师】 郭耀煌；

【作者基本信息】 西南交通大学 ， 管理科学与工程， 2007， 博士

【摘要】 随着全球经济一体化发展的不断深化，市场竞争日趋激烈，企业所面对的经营环境愈发恶化，合作竞争型准市场网络组织正成为越来越多的企业合理有效地利用外部资源、实现资源互补、强化自身竞争力的重要载体。合作竞争型供应链作为合作竞争型准市场网络组织的一种重要形式，因而受到国内外产业界及学术界的广泛重视，成为关注和研究的热点。本文针对供应链企业间合作竞争问题展开研究，就企业何时应当采用供应链战略，企业采用供应链战略时应采取何种理性态度选择自身行为，供应链合作竞争的完整内涵是什么，供应链企业应采取何种策略才能真正体现供应链合作竞争的思想等一系列问题，采用定量方法进行了深入分析。首先，在对大量相关文献进行分析、总结的基础上，结合我国产业供应链建设与整合实践的实际背景，将供应链管理问题归结为“供应链(战略)优化管理问题”“供应链运作问题”和“供应链整合方向”三个维度，提出了“三维供应链管理研究框架”，并在此框架的指导下，对当前供应链整合及合作竞争存在的问题进行了分析，确定了本文研究的重点，明确了研究思路，设计了本文的研究框架。其次，在线性需求函数条件下，分别对无差异市场和差异化市场上制造商．销售商供应链进行了建模分析，比较了“纵向一体化”与“供应链”两类模型中供应链企业的各项均衡指标，对寡头企业采用“纵向一体化战略”和“供应链战略”的边界条件进行了研究，分别给出了无差异市场和差异化市场上企业采用供应链战略的边界条件。第三，通过建立一系列动态博弈模型，对供应链企业不同决策理性组合的效率(即各企业利润总和)进行定量分析和比较，明确了简单的“非合作-非合作”关系仅仅是企业间基本的供求契约关系，而不是供应链的本质，证明了“合作-非合作+合理分配利润”策略组合才是真正的供应链合作竞争策略，并在定量分析的基础上对供应链合作竞争的内涵进行了完善。最后，在供应链运作层面，分别对无差异市场和差异化市场上供应链企业合作投资上游企业R&D问题进行了研究，一方面揭示了双方出资合作投资上游企业R&D的必要性，另一方面也证明了在供应链运作环节，“合作-非合作+合理分配利润”供应链合作竞争策略是实现供应链整合的重要途径。更多还原

【Abstract】 With the deepening of the global economic integration development, the sharpening of market competition and the worsening of the enterprises management environment, the co-opetitive quasi-market network organization has been becoming an important way for more and more business enterprises to make reasonable use of resources mutually and enhance oneself competitive ability efficiently. So the co-opetitive supply chain, as an important style of the co-opetitive quasi-market network organization, has become a hot point which entrepreneurs and experts in the world pay close attention to and research on.This paper used quantitative analysis methods to deepen the research on co-opetition between supply chain enterprises by answering a series of problems, such as, on what condition should a business enterprise adopt a supply chain strategy, and based on what rational attitude should the business enterprise select itself behaviors when it adopt a supply chain strategy, and what was the whole connotation of supply chain co-opetition, and what was a real supply chain co-opetitive strategy, etc.Firstly, based on analyzing a great quantity of literatures and the current practices of industrial supply chain construction and integration in china, we raised a three-dimensional research framework of supply chain management, of which the three dimensions were supply chain strategy management dimension, supply chain operation management dimension and supply chain integration orientation dimension. According to this framework, we pointed out and analyzed the shortcomings in the current practices of supply chain integration and co-opetition, made clear the focal point, the train of thoughts and the research framework of this paper.Secondly, based on linear demand-price function, we built up different models of manufacturer-retailer supply chain in identical market or differential market, compared each equilibrium index of vertically-integrated enterprises with the corresponding index of supply chain enterprises, and studied the condition on which the business enterprise should adopt "the supply chain strategy" . As a result, we acquired the different boundary conditions of supply chain strategy in identical market or differential market.Thirdly, by building up a series of dynamic game models, we quantitatively analyzed the difference of efficiency(i.e. the total profits of all business enterprise in supply chain) of supply chains with different combination of rational attitude, made clear that the "noncooperative-noncooperative" relation was only a basic contract relation between business enterprise but not the essence of the supply chain co-opetition, and proved that only the "cooperative-noncooperative + distribute profits reasonablely" strategy combination was a real co-opetition strategy of supply chain. Based on above quantitative analysis, we raise a more perfect connotation of supply chain co-opetition.Finally, we researched an operational problem that supply chain enterprises cooperatively invest in R&D of upper stream enterprise in identical market or differential market. On the one hand, we revealed the necessary that the upper stream enterprise and the lower stream enterprise must invest R&D together. On the other hand, we proved the argument in the supply chain operation level that the "cooperative-noncooperative + distribute profits reasonablely" strategy of supply chain co-opetition was an important way to carry out supply chain integration.更多还原